Latest Work

Buyers Stopped Mid-Walk
We spent 2 days inside one of the busiest halls in London. Meeting retailers, testing ideas, and seeing what today’s shoppers look for. This breakdown shares what stood out, and what we brought to the expo.

The SPAR Trade Show Reveal: Hero Products Driving Retail Buzz
Bags Direct turned heads at SPAR 2025. From gaming backpacks to braai and outdoor gear, see the products driving retail buzz and inspiring buyers.

What Früt Got Right in 2025
When Früt wanted packaging that reflected freshness and function, they turned to Bags Direct.
The result: a custom cooler bag - sustainable, stylish, and so successful it’s now featured on their official website.

Why The Youth Retail Is Going Bold
Gaming meets street art - and it’s changing how school bags sell. Learn how the new Gaming + Graffiti Backpack range outperformed forecasts and reshaped youth retail demand.

